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Alexandra North

Managing Partner - Luminous PR

Alexandra is a media, PR & communications specialist with over 20 years' experience in the media, publishing and PR landscapes across Europe, Middle East, Africa and Asia. An exceptional storyteller and guardian of brands across a variety of sectors including HR, travel, retail, big data and cleantech, Alexandra has a second-nature ability to communicate complex narratives to diverse ranges of audience types. 

Highly skilled in stakeholder relationship management, strategy creation & delivery, reputation management and driving transformational change, she is a true leader who fosters a culture of inclusion, bringing people together, igniting their passion and leveraging the efforts of individual talents.

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